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Up-to-date news, announcements, and information from our expert team of flavor specialists

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When you think about cannabis therapeutics, Cannabidiol (CBD) and Tetrahydrocannabinol (THC) likely dominate the conversation. Yet one of the plant's most powerful active compounds hides in plain sight, delivering its peppery aromatic profile across black pepper, cloves, and high-quality cannabis strains. Beta-Caryophyllene stands apart from other terpenes through a remarkable biological distinction: it directly activates CB2 receptors in your endocannabinoid system, functioning as both a terpene and a dietary cannabinoid.
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Limonene stands out among Cannabis terpenes for its dual-action benefits in skin care formulations. This naturally derived compound delivers powerful antioxidant and anti-inflammatory effects that address multiple skin concerns simultaneously. Research demonstrates that Limonene enhances wound healing while reducing inflammation, making it particularly valuable for targeted skin treatments.
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Most people encounter d-limonene multiple times daily without realizing it. This monoterpene appears in over 90% of fragranced household cleaning products and roughly 78% of cosmetics labeled as citrus-scented or natural. The compound exists naturally in citrus peels, where it can constitute more than 90% of essential oil content, and occurs across over 300 plant species.
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Terpinolene occupies a unique position in cannabis science. While this terpene appears in fewer cultivars as a dominant compound compared to myrcene or caryophyllene, its presence fundamentally shapes the aromatic profile and effects of energizing strains. When terpinolene does appear, it typically reaches concentrations between 15-20%, creating distinctive herbal and pine notes that define sought-after cultivars.
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If you like the smell of orange peel, rosemary sprigs, or a lavender bouquet, you’ve already encountered terpenes — the natural aromatic molecules that give plants their distinct scents. Terpenes are all around us, shaping how we experience flavor, fragrance, and even atmosphere.
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Cannabis doesn’t work in isolation. While cannabinoids like THC and CBD often steal the spotlight, research shows they’re just part of a much larger story. The real magic happens when cannabinoids team up with terpenes ,an aromatic compounds that give cannabis its distinctive scent profiles and shape its effects.
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That citrus scent in your favorite strain? It’s limonene terpene working behind the scenes and recent clinical research shows it’s doing far more than adding aroma.
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That foggy feeling when you can’t quite focus? There’s actual brain chemistry behind it and a natural compound that might help.
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A terpene profile refers to the unique combination and concentration of terpenes found in a specific cannabis product or strain. These profiles help define aroma, flavor, and many of the sensory qualities of cannabis. Knowing how to read and use terpene profiles gives consumers insight into product selection, smell‐and‐taste differences, and how growers and brands design experiences.
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Terpenes are organic molecules that give plants their distinct aromas: citrus, pine, floral, spicy, and earthy notes come from different terpenes. In cannabis, terpenes contribute to each strain’s unique scent and taste and are a major reason two strains can smell and feel different even if their cannabinoid content is similar.
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Terpenes are natural molecules produced by plants that create their distinctive smells and tastes. You smell terpenes when you peel an orange, crush basil leaves, or walk through a pine grove. They’re major components of essential oils and botanical extracts used in cooking, fragrance, and everyday self-care.
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Terpenes are natural aromatic compounds found in a wide range of plants, from citrus fruits and herbs to pine trees and lavender. They’re responsible for the distinctive scents and flavors of these plants and have become an area of growing interest among scientists and wellness enthusiasts. Early research suggests terpenes may interact with various biological systems, influencing mood, relaxation, and other responses.
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If certain plant smells help you feel calmer like the scent of lavender, a fresh orange peel, or a rosemary sprig you’re noticing terpenes at work. Terpenes are natural aromatic molecules produced by plants that create distinct scents and flavors.
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Every cannabis strain has its own unique aroma, flavor, and set of effects and much of that magic comes from terpenes. These aromatic compounds are responsible for the citrus zing of one strain, the pine scent of another, or the floral softness of a third. But terpenes don’t just affect smell and taste; they also play a major role in how each strain makes you feel.

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If you’ve ever enjoyed the scent of pine trees, citrus peel, or lavender, you’ve already experienced terpenes in action. Terpenes are natural aromatic compounds that give plants their distinctive smells and flavors. Beyond their fragrance, researchers have been studying how these plant molecules might influence mood, comfort, and general well-being.
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Ever wondered why one cannabis strain smells like citrus and boosts your energy, while another smells earthy and makes you feel calm? The answer lies in terpenes.
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